The "No Net Brutality" campaign idea was one of the four finalists created as an assignment for a two-and-a-half week "think tank MBA" program. The other finalists were a project promoting free speech in Venezuela, one supporting education reform in Poland, and one dealing with sales taxes rates in Washington, D.C. ("No Net Brutality" came in third. The Polish reform idea won.)
Loan-department manager: "There isn't any fine print. At these interest rates, we don't need it."