And yet it's all just talk until you actually start getting serious about serving places. Six current cities and four upcoming cities is not a serious business. 12 potential cities? That's great. I've read they primarily select cities based on where dark fiber is already heavily available, which is fine from a cost point, but it doesn't necessarily get them customers.
Besides, I'm likely to pass unless I can get something between the "free" and $70/month plan cause 5 Mbit isn't enough and 1 Gbit is way more than I need. The only perk would be competitors offering lower rates to fill the gap. I hate Comcast but I imagine they're more likely to meet me in the middle and that fine by me. And given Google isn't touching New England with a pole of any size, I don't expect to see any better service any time soon.