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Businesses

Why Freemium Doesn't Work 321

itwbennett writes "Tyler Nichols learned an obvious but important lesson with his freemium Letter from Santa site: 'most people who want something for free will never, ever think of paying you, no matter how valuable they find your service.' He also discovered that non-paying customers are more demanding than paying customers, which only stands to reason: If someone likes your service enough to pay for it, they probably have an affinity for your brand and will be kinder."
Cellphones

Nokia Exec: Young People Fed Up With iPhone and Android 532

jfruhlinger writes "Nokia's Windows Phones haven't hit the U.S., but at least one company executive thinks they'll be a slam dunk, since young people have soured on the iPhone and find Android baffling. Of course, much of the Internet commentariat found his remarks even more baffling. Is he right, is he delusional, or is he just trying to build buzz for his company's products the best he can?"
Earth

Should Science Be King In Politics? 737

Layzej writes "According to former Republican representative Bob Inglis, being conservative means dealing in facts. He suggests that energy and climate policy warrants a conservative approach based on science and accountability, rather than a populist approach based on denial and wishful thinking. He also proposes an intriguing free market solution to our energy and climate challenges."
Books

Why Amazon's Kindle Should Use Open Standards 315

Tim O'Reilly wrote in Forbes a while back that he thinks the Kindle only has another two or three years of life left, unless Amazon wises up and embraces open standards. He came to this conclusion, in part, because of his experience deciding how to publish documents on the web back in the mid-1990s. "You see, I'd recently been approached by the folks at the Microsoft Network. They'd identified O'Reilly as an interesting specialty publisher, just the kind of target that they hoped would embrace the Microsoft Network (or MSN, as it came to be called). The offer was simple: Pay Microsoft a $50,000 fee plus a share of any revenue, and in return it would provide this great platform for publishing, with proprietary publishing tools and file formats that would restrict our content to users of the Microsoft platform. The only problem was we'd already embraced the alternative: We had downloaded free Web server software and published documents using an open standards format. That meant anyone could read them using a free browser. While MSN had better tools and interfaces than the primitive World Wide Web, it was clear to us that the Web's low barriers to entry would help it to evolve more quickly, would bring in more competition and innovation, and would eventually win the day."
Media

NPD Group Says "Wait! HD-DVD Isn't Dead Yet" 279

The NPD group, owners of the not-quite-as-popular-as-they-had-hoped HD-DVD format, attempted to battle back against the tide of "naysayers" who claim that the format war is over and have declared Blu-Ray Disc the winner. "While select articles have implied that HD-DVD as a format is doomed and the sky is falling for the format's supporters, the NPD Group this afternoon reinforced that sales results from a single week do not necessarily indicate a trend, and that the week in question had several intriguing variables that have gone unreported."

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