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Submission + - Macrovision responds to Steve Jobs on DRM

An anonymous reader writes: Macrovision Corporation, best known for its long history of DRM implementations, (everything from VCRs to software copy protection), has responded to Steve Jobs open letter regarding DRM. With ample experience and despite the obvious vested interests, it's great to hear their point of view.

In the letter they acknowledge the "difficult challenges" of implementing DRM that is truly "interoperable and open"; but they also feel that DRM "will increase electronic distribution", if implemented properly, because "DRM increases not decreases consumer value", such as by enabling people to "rent" content at a lower price than ownership, and lowering risks for content producers.

While I'm impressed they responded, I can't say I'm impressed by lofty goals that might not be reached for years. The reality is, current DRM implementations often leave users with the bad end of the deal. What do you think? Should people give DRM manufacturers more time to overcome the challenges and get it right?

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