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Apple Changes App Ranks, Rejects Pay Per Install 94

tlhIngan writes "Recently, Apple changed their App Store ranking algorithm to stop ranking apps by download counts and instead use something else, akin to the recent Google changing of their Marketplace ranking algorithm to give more weight to apps' actual usage. As a side effect, Apple has also started rejecting pay-per-install apps ('freemium' apps that request the user to install companion apps to earn in-game currency). These apps were often used to game the charts by artificially inflating the download count and raising the ranking of the app in the App Store. No word on how companies like TapJoy (one of the largest 'culprits') will react."

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