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Yahoo Revives Pay-Per-Email, With Charitable Twist 287

holy_calamity writes "Yahoo research have started a private beta of a scheme that resurrects the idea of charging people to send email to cut spam. Centmail users pay $0.01 for each message they send, with the money going to a charity of their choice. The hope is that the feel good effect of donating to charity will reduce the perceived cost of paying for mail and encourage mass adoption, making it possible for mail filters to build in recognition of Centmail stamps."

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