That's how language works. Deal with it.
Dealing with such toxic bullshit only ensures it will spread around more, even if only slightly. I'd rather point out why it's garbage.
Yes, but the entire article is low-brow drivel. I have no idea why this was the source they chose to link to (though it might go a long way toward explaining the tone and content of Slashdot's discussions these days...). I mean, check out this para:
The murky world of firmware sometimes makes it hard to figure out which products might be affected. Manufacturers often rely on tools and development kits that are widely used across industries, so the flawed firmware can end up in product sold under lots of different brands.
It's hard to know whether this 'writer' even teh English. But worse, the content is almost anti-information. What the fuck is a 'murky world'? People use generic toolkits? Sold to more than one company?! Who is this Adam Smith and where do I get his pamphlets?!?
Worse, the author[*] is implying that this is somehow an inherent flaw that might prove to be a fundamental difficulty. In truth, it's an aspect of software development that has been there since the very first computers existed. And what's more, we know how to fucking deal with it. Instead of massaging the conscience of halfwit managers, maybe he could have offered a bit of illumination concerning the decades of precedent for dealing with software quality, and explaining how these principles can (or cannot) be applied to firmware.
The thing that drives me toward despair is that the article - the whole publication - is clearly aimed at corporate decision-makers.
[*] With apologies to all real authors everywhere.