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Businesses

Submission + - Innovation Capitalist

Anonymous writes: The March 2007 issue of the Harvard Business Review has an interesting piece on a new entity in the Innovation space — called the "Innovation Capitalist". The article states that "Innovation capitalists are firms, often with a particular industry expertise, that seek out and evaluate ideas and technologies from the inventor community and other external sources. They develop and refine those ideas to the point where their market potential is validated, and they then pitch them to large client firms. An innovation capitalist reduces a client company's acquisition costs and early-stage risks. In return, it shares in the proceeds from the innovation." Here's a link (subscription reqd.): http://harvardbusinessonline.hbsp.harvard.edu/b01/ en/common/item_detail.jhtml?id=F0703D
Microsoft

Submission + - Microsoft getting Google to promote live.com

nachmore writes: "Microsoft Australia is trying a new angle to introduce (and convert) more users to it's Live search — searching for "footy tips" in Google brings up a Sponsored Link to Microsoft's live.com! Not only that, but when you follow the link, MS Live displays a message wondering why you even thought to use your original search engine! Screenshots and a little more info here."

Comment Now all we need to find is Brain... (Score 3, Insightful) 12

Actually, I reckon these guys deserve a whole lot of kudos! By staying out of the spotlight they manage to focus on the important stuff - making the games that we love to play!

Unfortunately in today's world most companies still believe that if you are unknown you cannot succeed, something that Tose have proven as wrong. I wish that there were more companies (especially in the gaming sector) that would be more interested in producing amazing, immersing titles without hunting around after the fame and glory which usually lead to less-than-optimum games.

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