Here is the thing.... in the next 18 months you won't see DVD players on most laptops.
In the next 18 months Microsoft will strongarm OEM's into omitting the DVD drives on most laptops.
It'll be just like in the mid 1990's when Compaq switched the CD drives in their servers from SCSI models to IDE models because Microsoft told them to. And it'll be just like in the late 2000's when Microsoft started forcing netbook manufacturers to lard up the specs on the previously cheap devices because they needed just enough horsepower to run Windows XP.
Microsoft still has feet over the necks of all major OEM's. Until this problem is corrected, they will still call the shots.
Is everything Microsoft does wrong by definition?
Microsoft's business practices over the years have earned them truckloads of bad karma. They've singlehandedly set the entire industry back by a decade or more. So yes, it will take more than getting something right once in a while for them to establish a reputation as a good citizen.
Staff meeting in the conference room in 3 minutes.