When they were entirely self-sufficient, no one could really complain--they didn't cost us anything, and they provided a decent-enough service. Now that they're asking for help, though, I think it's time we cut them loose, or significantly reduce their capacity. Maybe only have mail for those without computers, and deliver once a week.
This is a big move for Amazon, especially considering their Kindle doesn't necessarily demand huge amounts of performance, especially not in comparison to the iPad and other high-end Android tablets. I never really thought they would go this way, but now I can't help but wonder if they're going to expand toward phones as well. It seems that they could have just as easily sourced chips from Qualcomm unless they had something huge planned.
The only solution is to ban Java in schools and set up a government agency to monitor Java tutorials online and disable them. We may never see the fruits of this work, but maybe some day, our children's children will live in a world where no eight year old boy ever has to get exploited by a rogue Java applet.