The only thing they charged real money for before in BF Heroes was just the costumes. I don't know how many people would spend real money to dress up their virtual character, but I can tell you that I was not one of them. There really must not have been that many people that wanted to pay for clothing for their character.
The pricing for the weapons and bandages and such were so cheap. It took 15 to 20 minutes of playing to be able to buy the upgraded weapon for your character that was good for 7 days and a package of band-aids. It looks like the prices have shot up 10x. So now you'd have to play 150 to 200 minutes to be able to buy that upgraded weapon. That's a level of time where it feels like you've actually earned something. Why do so many people complain on the internet?
Anyways the game kind of sucks and so I don't care much what is happening with it now.