Well, that's your point of view.
What I see is that the GPL is one of the most used software licenses in the world, and it represents exacly his idea.
RMS has had great, awesome partial successes. His philosophy is shared by a lot of people, in practice, and his work has been key to us having real, viable, modern, free software platforms today. Without his work particularly and him been so "political", I don't think we could have gone this far.

I believe there is a false dichotomy here. You are making my point.
My point was that, for this case, markets _could_ solve it. Remember, the first option was: buy locally.
What I wanted to say was that markets do work, but some times you don't want the people to get exactly what they ask for, or what they pay for, you want to force them to choose the Right Thing (TM).
If you leave it to the markets, people will buy stuff with shit if it's cheaper, that is their choice, so they will force retailers to sell it. Traceability is possible, you can put an RFID in a living cow, and trace their whole lives, until they are BBQed, but markets won't pay for that. People will buy the cheapest, no matter what. I see that as markets working to give people what they want.

Consumers do have a way of knowing.
The can buy locally, and see whether fish are fed shit. Or they could only use brands that are well known for not feeding their fish shit. Even without a brand police, it could be done with badges that are difficult to reproduce, for example, like RFID.
Of course, that would be more expensive than buying whatever Walmart sells, and just hope there is no shit in it.
In the end, what I believe is that people prefer to buy cheaper and easier, even if there is a possibility of shit in their food.

Free markets are not designed, they just are.
Most of the time, free markets are not possible, and you get highly regulated markets, oligopolies or monopolies.
But in the cases where there is a somewhat free market, it works.

In this case, it's a free market.
If enough people stop buying this kind of fish, sellers will have to come up with a "shit free" badge, so they start buying again. If they do not stop buying, it's because shit does not taste that bad.
About hearing about it, it's the same thing. Papers will inform about shit in fish, only if enough people care about that kind of information.
In this case, markets are working.

You are right. They let them keep their logos, the only prohibition on brands is that they can't have "modifiers" like a Light version and stuff, they need to sell each version with a new brand name. Of course, they can't advertise on tv, on the streets, and inside the shops all signs also have the ugly images.

They were talking on tv last week about a decrease of more than half of teenage smokers. When al this started I thought it was nonsense, but it's funny how it works. Smokers tend to hide their boxes, because they are unpleasant, and they don't keep them in sight of kids. They even tend to smoke more privately. It should come naturally, without the offensive images, but they seem to work.

Here in Uruguay, we've had that for a couple of years, I think. A quick google images search of "uruguay paquetes de cigarrillos" will show you what that will look like (only the ones in Spanish are Uruguayan: www.google.com/search?q=uruguay paquetes de cigarrillos&tbm=isch).

They say that, in conjunction with a broad prohibition of smoking everywhere inside, it's working very well, esp. with young people

Interesting, but wrong. One way is better than the other. Choose the better way and stick with it.
If the transition from the worse election to the better one is too hard, stick with the old. If there is a new, better way to do things, it needs to come in a new package, a new product. that's not a problem, we change devices very often.
Configurability works for less than 5% of people. Regular people like to use whatever is the default, all efforts should be focused on good defaults.

Good post. But just to clarify: you can't "steal IP".
First, there is no IP, there are copyrights, patents, trademarks and secret stuff.
You might screw people with those things, but none of them is similar to "stealing", with involves taking something from someone, with the result of them not having it in the end.

Damn!
They copied a European village! Shame on them!

This is a good example why "Intellectual Property" has nothing to do with actual property.

Europeans stole tombs, temples, villages, cities, and even a couple hundred meters of a mountains height (http://en.wikipedia.org/wiki/Potosí ) from Africa, América, Asia. That _is_ theft, but it's called "civilization".

Then, the Chinese copy the looks of a city, steal nothing tangible, and they are "pirates".

That's the difference between "Intellectual property" and real property. Depending on whether you detent the dominant culture, one can be a great thing, and the other shameful.