I didn't read your comment, just your subject: Another Wired Non-story
I like it. I wrote this for a college assignment. Probably inaccurate, but I wanted to see what I could get away with in the course:
Assignment: 1. The death of the web http://www.onthemedia.org/2010/aug/20/the-death-of-the-web/ Summarize the directions that commercial use of technology is moving to provide content, away from the open, free web.
I followed the link to http://www.wired.com/magazine/2010/08/ff_webrip/
The article focuses on users' widespread use of specific and specialized apps to retrieve internet content and dramatizes the difference between “web” and “internet.” This latter distinction is, in my opinion, entirely incorrect, as the world wide web, though often now not being used by a browser, is still a world wide web in that it is a web of networks that covers the world; much like the internet is a larger network connecting smaller networks. There is no difference between “web” and “internet.”
The article makes a big deal out of the fact that most data transmitted over the internet is no longer “the web” which it declares as HTML and data seen in web browsers, but, typical of Wired, it takes a naive point of view and understanding of root concepts and technology (Example: first paragraph; almost all of those are NOT necessarily apps, but can in fact be checked from a web browser, and it does not indicate any sort of decline of the web). In my opinion, people don't generally understand technology and try to dramatize what is new in order to impress others with their cutting edge knowledge; Wired epitomizes this.
Commercial use of technology, in the scope of this article/assignment, is moving content to dedicated apps/services whereas in the past it used to be up to the user to find such things via a web browser. Services such as Netflix, games such as World of Warcraft, specific apps to check specific services such as Facebook and WSJ, media streaming via Flash or otherwise embedded formats are taking away from what the author considers to be the open web, and bringing specialized data to specialized apps that are specifically requested by users. This is in comparison to the “open web” where a user used a non-specific app (web browser) to find the content they sought. The only real difference is ease of use; if a user wants to only check Facebook (on a mobile device, the article often leaves this subtle yet significant distinction out), they need only to launch the Facebook app, which has much less overhead than a full web browser which allows it to launch quicker, saving them the time of the full web browser launch, and navigating to Facebok; Bam! It's already up. It's like having a different browser shortcut, each with it's own homepage to whichever service the user is seeking.
But it is still an open and free web. There are options that simplify the enormity of the web, and the largest example of this is Apple and the Walled Garden analogy: their iPhone/iPad model is that you have THEIR hardware using THEIR software or software THEY approve for YOUR web-browsing experience, limiting the openness and liberty of the world wide web in return for simplicity for the user. Will this trend continue? Yes. Is it the death of the internet, or web? Absolutely not. People still go home and check E-mail and research on the web using old-fashioned web browsers, not their iPhones or iPads. The web is not dead, it is simply more widespread and used in more and different ways than in years past.