Popular culture is popular because it appeals to the most people.
Geek culture is geeky because it appeals to the IQ 120+ crowd.
A large percentage of the population will never get geek culture, so it will never be popular.
So instead of having kids, it's considered rolling an alt?
I judge a religion as being good or bad based on whether its adherents become better people as a result of practicing it. - Joe Mullally, computer salesman