Keep pushing that Green Power you fucking morons.
By adding a step to the process you have automatically reduced efficiencies, because nothing we design can ever be 100% efficient. So yay I have a green car. Forget about the extra energy required to create and maintain this new hydrocarbon based supply chain, not to mention the energy and pollution required to make and recycle batteries...
Sure - there are advantages too. But don't fucking sell me on this being a miracle because it's not.
promotes sales in the long run, by introducing readers to authors whose books they might not have bought otherwise,
No, generally once you go e-book you don't go back to regular books. They're expensive, bulky, heavy and kill trees. Sure, the readers might be interested in a new author. That interest will the take form of "what other books of his/hers are in ebook format?"
"And remember: Evil will always prevail, because Good is dumb." -- Spaceballs