Comment Re:Seriously? (Score 1) 377
Technology pricing usually declines over the top of the curve of that technology's widespread usefulness, it's not unique to Apple's supply chain. Apple is usually pretty aggressive about using high-end components in its high-end models, then aggressive about pushing them downmarket in a generation or two (displays are a great example here; see the iPod touch gaining the same screen as the iPhone). They can only do this by taking advantage of declining cost as economies of scale improve and cutting edge features progress. The retail price rarely declines, but neither do margins increase substantially; instead, they regularly cycle through new/improved parts to justify the same prices and margins. And again, it's not so unique, it's fairly common for consumer products. The only reason it's not as common in the computer industry is that the OEM model favors low-margin-high-volume strategies over other kinds of differentiation.