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Your Car May Soon Start Serving You Ads (siliconbeat.com) 308

An anonymous reader quotes SiliconBeat: Santa Clara auto-tech firm Telenav has just announced an "in-car advertising platform" for cars that connect to the internet. Telenav wants to sell the system to major auto manufacturers. And although it's probably the last thing many consumers want, vehicle owners will pay more for connected-car services if they decline the ads. "This approach helps car makers offset costs related to connected services, such as wireless data, content, software and cloud services," a spokeswoman for Telenav said Jan. 5. "In return for accepting ads in vehicles, drivers benefit from access to connected services without subscription fees, as well as new driving experiences that come from the highly-targeted and relevant offers delivered based on information coming from the vehicle."

Auto makers including Toyota, Lexus, Ford, GM and Cadillac already use the company's connected-car products, the spokeswoman said. Telenav CEO H.P. Jin in a press release called the ad platform "an exciting new opportunity" for vehicle manufacturers to "monetize connectivity to cover service costs and even drive healthy profits while enriching the consumer experience with safely delivered, engaging and relevant offers"...

To prevent driver distraction, "ads only appear when the vehicle is stopped, such as at car startup, traffic lights and upon arrival," Telenav said... Of course, driver distraction won't be an issue in self-driving cars, and this technology suggests the captive audiences in those vehicles will likely be subjected to an ad barrage in robotic ride-sharing vehicles and automated cars whose owners decline to pay more to avoid in-car advertising.

Security

Personal Data of a Billion Indians Sold Online For $8, Report Claims (theguardian.com) 74

Michael Safi, reporting for The Guardian: The personal information of more than a billion Indians stored in the world's largest biometric database can be bought online for less than $8, according to an investigation by an Indian newspaper. The reported breach is the latest in a series of alleged leaks from the Aadhaar database, which has been collecting the photographs, thumbprints, retina scans and other identifying details of every Indian citizen. The report in the Chandigarh-based Tribune newspaper claimed that software is also being sold online that can generate fake Aadhaar cards, an identity document that is required to access a growing number of government services including free meals and subsidised grain. The Unique Identification Authority of India (UIDAI), which administers the Aadhaar system, said it appeared the newspaper had accessed only limited details through a search facility that had been made available to government officials.

Comment Re:How about we call out (Score 1) 359

Soros is a REAL NAZI, FFS!

And he's the Left's BFF.

All you SJWs on the Left screaming Nazi Nazi REEE REEE! better realize that your favorite Leftist groups and organizations are funded by a fucking real, actual, documented, Holocaust-enforcing Nazi.

You do know that Soros is Jewish, that he and his family had to pretend to be Christians to keep from getting shipped off to the camps by actual Nazis, and that he was 15 years old when the war ended, don't you?

Of course you do.

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