Better to price too high (Score 1)

When marketing folks sit around a price a product, they know it is better to err on the side of "too high" than "too low". Why? Well, it is much easier to lower prices and look like you are doing right by the consumer than it is to raise the price of something the consumer was used to buying cheap.

These prices could be a case of erring on the side of "too high". I wouldn't be surprised to see them start coming down when no one signs up.