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Study Finds Fast-Food Logos Make You Impatient 122

A study conducted by the University of Toronto has found that exposure to fast-food logos can cause people to feel impatient and make them more likely to buy things. Subjects in the study were exposed to nearly imperceptible flashes of images (for 12 to 80 milliseconds) which included fast-food logos for some. The subjects were then asked to read about and choose between two different kinds of skin-care treatments, one of which was a three-in-one. Those who had the logos flashed before them read "significantly faster" and chose the more time-saving skin product. From the article: "The researchers concluded 'fast food, originally designed to save time, can have the unexpected consequence of inducing haste and impatience' and 'preference for time-saving products when there are potentially other important aspects upon which to choose a product.' So, basically, driving past a McDonald's on the highway has the potential to not only make you drive faster, it will make you more likely to buy two-for-one Pantene Pro-V Shampoo and Conditioner the next time you go to Duane Reade. One, it seems, is considerably less ominous than the other." I guess this explains why my nephews will chew on their seat belts and try to get out the windows just to be first into the McDonald's Playland.
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Wisconsin Designates State Microbe 102

Hugh Pickens writes "The NY Times reports that state legislators in Wisconsin raced against the clock to pass a bill designating Lactococcus lactis as Wisconsin's official state microbe. 'The first time I heard the idea, I thought, I've got more important things to do than spending my time honoring a microbe,' says Gary Hebl, a Democratic state representative who proposed the bill which, he says, would make Wisconsin the first state in the nation to grant such a designation, 'but this microbe is really a very hard worker,' added Hebl, referring to the bacterium supported by the Department of Bacteriology at UW — Madison used to make cheddar, Colby, and Monterey Jack cheese. The proposal faced only one detractor in committee ('the opponent was clearly lactose-intolerant,' says Hebl), and there was no sign of a last-minute campaign from other bacteria, so by evening, the Assembly had approved the measure, 56 to 41. In case there were any doubts about Wisconsin's priorities, a separate bill also awaits consideration in Madison, declaring cheese Wisconsin's state snack."
Programming

Sid Meier and the 48-Hour Game 58

MMBK writes "Sid Meier is possibly the most influential game designer ever, having developed the Civilization series, among others. This video documentary looks at his past while he travels to the University of Michigan for the 48-hour game design competition, which was hosted by his son."
Programming

Simpler "Hello World" Demonstrated In C 582

An anonymous reader writes "Wondering where all that bloat comes from, causing even the classic 'Hello world' to weigh in at 11 KB? An MIT programmer decided to make a Linux C program so simple, she could explain every byte of the assembly. She found that gcc was including libc even when you don't ask for it. The blog shows how to compile a much simpler 'Hello world,' using no libraries at all. This takes me back to the days of programming bare-metal on DOS!"
Space

Pluto — a Complex and Changing World 191

astroengine writes "After 4 years of processing the highest resolution photographs the Hubble Space Telescope could muster, we now have the highest resolution view of Pluto's surface ever produced. Most excitingly, these new observations show an active world with seasonal changes altering the dwarf planet's surface. It turns out that this far-flung world has more in common with Earth than we would have ever imagined."
Role Playing (Games)

Looking Back At Dungeons & Dragons 189

An anonymous reader sends in a nostalgic piece about Dungeons & Dragons and the influence it's had on games and gamers for the past 36 years. Quoting: "Maybe there was something in the air during the early '70s. Maybe it was historically inevitable. But it seems way more than convenient coincidence that Gygax and Arneson got their first packet of rules for D&D out the door in 1974, the same year Nolan Bushnell managed to cobble together a little arcade machine called Pong. We've never had fun quite the same way since. Looking back, these two events set today's world of gaming into motion — the Romulus and Remus of modern game civilization. For the rest of forever, we would sit around and argue whether games should let us do more or tell us better stories."

Apple Orders 10 Million Tablets? 221

Arvisp writes "According to a blog post by former Google China president Kai-Fu Lee, Apple plans to produce nearly 10 million tablets in the still-unannounced product's first year. If Lee's blog post is to be believed, Apple plans to sell nearly twice as many tablets as it did iPhones in the product's first year."

Comment Re:Can someone explain this guy's logic to me (Score 1) 367

I don't think that they assumed they were getting paid the full sale price for the energy they are putting back on the grid. Don't see where that was stated. I really don't think someone who spends thousands to setup a solar system at their house would be that naive.

In reality they are paying the solar user only 1/2 of what the sale price is for the solar energy being put back into the grid, I'd say they are getting the "transmission" cost back, since they could cost 25% of the sale of the additional energy that they in turn are selling to another customer and still making 25% margin. The only way they would loose is if someone didn't pay for the energy that was created and added to their system, which would be no different since I am sure they have to factor into their costs some people not paying their bills.

Not to mention that the new energy would be used much closer to the point it was generated, which would mean its transmission cost would be lower than that of the normally created electricity thus lowering its overhead cost of maint. This would work out well for areas further away from the original transmission as the amount of solar energy creators increases the lower the generation costs would be for the electric company.

Comment Re:Windows App Compatibility? (Score 1) 1089

I believe you would have to have some sort of compatibility layer to gain the traction you would need in businesses.

Lots of small companies that have lots of computers that dual as the email / application tool, so having something that can run quickbooks or myob or any other windows software as a client and or thin client would be a must. There are vast amounts of cad software, electrical diagram software, plc programming software that are windows only. Not only these type of applications, but how many countless apps are written with windows api's for the scientific community. Then you have all the thin client apps that business's have spent millions on, like PRM software and Inventory software for small businesses that don't have the traditional server or have a small windows server. In order to compete with windows, you have to do what windows can do. Many control panel shops, cnc shops, small retailers, the list goes on and on, use applications tied to the windows api, you can't rewrite everything, and most of these companies wouldn't want to spend money on a new pc that can't run the pre-existing software tools they need to use to do business. The people are already trained on that specific gui / platform. Just because you can create an equivalent web app for UPS doesn't mean that you can create a web app for everything.. Can you imagine trying to do a large PLC project on a web based tool, and then the internet goes out for what ever reason. You'd be dead in the water because you wouldn't be able to get at the file to upload it, and you wouldn't be able to run the program needed to upload it or make changes. They might have zero interest in enabling people to run windows applications, but purchasing isn't going to buy a computer with an OS that can't do the job its intended for. Pushing out little widget applications and helpfull informational tools is great for a web browser, but having an OS that can't run quickbooks, cad, outlook, and other windows programs isn't going to give it the mind share that gave windows the marketshare to begin with. Until the OS can flawlessly run windows based apps from the Hard Drive as well as from the web it won't gain the necessary business traction. Web based applications are great, but they only preform certain functions and can't be depended upon to be mission critical. I can't see a business trusting its accounting or R&D designs to a webapp. Now having an OS that could run a windows based application through a browser, in protected memory so it doesn't crash the OS, that might be something.

Role Playing (Games)

Submission + - David Arneson, co-creator of D&D, dies at age (mercurynews.com)

Alotau writes: Following a two-year battle with cancer, David Arneson died Tuseday at the age of 61. He was a co-creator of Dungeons & Dragons. In an e-mail statement released by his family shortly after his death Tuesday, his daughter Malia Weinhagen, of Maplewood, Minn., said 'the biggest thing about my dad's world is he wanted people to have fun in life. I think we get distracted by the everyday things you have to do in life and we forget to enjoy life and have fun.'

Besides his daughter, Arneson is survived by his father, John, and two grandchildren.

Comment Re:Full of shit you are, young Jedi (Score 1) 600

1. Raising the GDP from a dismal level to anything resembling stable is probably a large percent increase, there in a bs statistic. Not mentioning the money and effort the US and IMF put in helping create that stability. With the oil money they were collecting they were enabled to do alot of things. If you think that the raise was Putin's doing only, I think you are a fanboy.

2. Wining the war between Russian Mobsters and solidifying the corrupt power base doesn't mean that it is less corrupt, its just better organized, congrats "Godfather".

3. What benefit does Russia "asserting" itself really have. Between the direct threats to its neighbors like the Ukraine and holding Europe over a barrel with its control of natural resources, it just seems like another Dictator State to me. If anything it seems like a step backwards.

4. Putin is an ego maniac, I wouldn't call one of the largest computer companies in the world a screwdriver assembly company. If it wasn't for Dell there would be alot of companies that would have spent millions more than they had to for technology. Dell might not be the company it was, but for a time period they put the old pc manufacturers to shame and made a good benefit to consumers in terms of real competition. If there was such companies in Russia, then please explain why no one hears about them? Beside raw commodities, weapons, and some space technology what does Russia really offer?

Operating Systems

Submission + - Linux Distro Dudes Make Case for Business Use (cio.com)

rabblerouzer writes: "Are you trying to convince your manager that Linux is the OS for you? If you want to make the best case for a company-wide switch to Linux, developers of four leading distros tell, in their own words, why they are best for business use today. Open source gurus Mark Shuttlworth (Ubuntu) and Max Spevak (Fedora) and corporate leaders Roger Levy (Novell's SuSE) and Brian Stevens (Red Hat) offer the details from cost savings to security to interoperability that can win your case."

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