Fred Fish! (Any Amiga owners from the '80's would recognize the reference.) He was, in fact, a real person. We were in the same division within Motorola Computer Group at one time, though I knew of him from the Amiga world well before I met him in person.
Yes, Fred Fish disk were eagerly awaited. He started collecting programs for his monthly Amiga meetings and it took off from there.
A glaring difference between an Amiga and a Beamer user, was a Beamer would always ask how much they owed you if you gave them a program.