writes: Apparently Dice.com could not make Slashdot work they way they wanted to; with a murky plan to tap into the Slashdot-reader community to somehow drive attention or insight into other Dice Holdings properities, they've burned through
$7.2 million of intangible assets and $6.3 million of goodwill related to Slashdot Media
and have only started to realize some improvement on related sites. With ad revenue declining and not expected to pick up (read: everyone who uses Slashdot uses adblocking softwarwe), it appears that the Slashdot stewardship experiment by Dice Holdings has been a financial failure.
Since the site has been redesigned in a user-hostile fashion with a very generic styling, this reader surmises Dice Holdings is looking to transform or transfer the brand into a generic Web 3.0 technology property. The name may be more valuable than the user community (since we drive no revenue nor particularly use Dice.com's services).