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Submission + - A&E beaming adverts directly into your head. 2

Fantastic Lad writes: Hear Voices? It May Be an Ad. New Yorker Alison Wilson was walking down Prince Street in SoHo last week when she heard a woman's voice right in her ear asking, "Who's there? Who's there?" She looked around to find no one in her immediate surroundings. Then the voice said, "It's not your imagination." Indeed it isn't. It's an ad for "Paranormal State," a ghost-themed series premiering on A&E this week. The billboard uses technology manufactured by Holosonic that transmits an "audio spotlight" from a rooftop speaker so that the sound is contained within your cranium.
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A&E beaming adverts directly into your head.

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  • Hey, I remember reading about this years ago in New Scientist. I was wondering how long it would take to get to commercial application.

    Guy who invented it would do things like play the sound of a whole tray full of plates and glasses smashing on the floor, targetted at a waitress in a busy cafe across the street. Customers would look all confused as she jumped a foot when they couldn't hear anything...

    Apparently, it's not perfect - there's a bit of diffusion from the centre, so if it's playing music, you ca
  • Is there a reg-free version of the article?

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