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Businesses

Submission + - Clickfraud Study Renews Debate

eldavojohn writes: "Google & Yahoo! have been studied to determine the amount of activity that is click fraud. From the article, "After reviewing a handful of Web sites since last August, Fair Isaac believes 10 to 15 percent of the advertising traffic is "pathological," indicating a likelihood of click fraud, said Joseph Milana, the company's chief scientist of research and development.""

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