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Submission + - Facebook Wants To Sway Your Purchases, Not Your Politics (cio.com)

itwbennett writes: In a blog post published four days after the election, Facebook founder and CEO Mark Zuckerberg defended the social network as a neutral party that doesn't bear the same responsibilities as a media outlet and said that Facebook should be 'extremely cautious about becoming arbiters of truth ourselves.' But the company is walking a fine line, says CIO.com's Matt Kapko:

Politics aside, the contradictions Zuckerberg made about the social network's influence and its potential impact on users could become a glaring problem. If the content, including any misinformation, that Facebook distributes to more than 1.79 billion people every month can't influence the outcome of an election, just how effective are the $6.8 billion in ads it sold during the third quarter of 2016?


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Facebook Wants To Sway Your Purchases, Not Your Politics

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