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Submission + - BitTorrent Inc Launches Digital Media Store

An anonymous reader writes: BitTorrent Inc announced that they will open their video store this Monday.

Movies will only be available for rental. Older titles will cost $2.99, while new releases will go for $3.99. Customers can take up to a month to watch a film. Once they start watching a title, they have up 24 hours to finish it. TV shows and music videos are "download to own" and cost $1.99 each.
All the content will be protected with Windows DRM, Ironically enough BitTorrent COO Ashwin Navin stated that DRM "will inspire people to pirate content".

You are always doing something marginal when the boss drops by your desk.