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Media

Submission + - More on Microsoft's PR strategy.

rfernand79 writes: A web ad pointing to this page on MSN, in addition to the recent clearification campaign and claims of Microsoft hiring people to boost their entries on Wikipedia has made me ask the following question to slashdot: What is good marketing in IT? I can see how Apple has a succesful marketing campaign encompassing the iPod nano (product) RED and their funny Get a Mac ads, but why are those strategies any better than Microsoft's? Most likely somebody out there thinks clearification is funnier than get a mac, or that product red is just a trendy "Bono" thing... still, why is Microsoft's image not improving?

I'd rather just believe that it's done by little elves running around.

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