The software does not, apparently, run the engine or do anything directly connected with transportation.
It will, rather, allow the user to "use their vehicle as a computer in key ways, such as hands-free cell phone calls or downloading music or receiving e-mail."
Bill Ford and Bill Gates were reported as saying Ford and Gates said that having high-definition screens in vehicles, speech recognition, cameras, digital calendars and navigation equipment with directions and road conditions will set car companies apart from their competitors in the future. "There are going to be those who have it and those who don't. And even those who get it later are going to be a generation behind," Ford said.
(The higher the screen definition, the better you'll be able to concentrate on driving? Mental note: re-read Marshall McLuhan on "hot" and "cold" media...)