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Submission + - Whither Thy Beer to Thee? (bbc.co.uk)

Rambo Tribble writes: The BBC takes an amusing and interesting look at the disconnect created by the convoluted machinations of marketing in regard to the beverage that is, "... proof God loves us and wants us to be happy." [Benj. Franklin]
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Whither Thy Beer to Thee?

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Never appeal to a man's "better nature." He may not have one. Invoking his self-interest gives you more leverage. -- Lazarus Long

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