Follow Slashdot blog updates by subscribing to our blog RSS feed

 



Forgot your password?
typodupeerror
Trust the World's Fastest VPN with Your Internet Security & Freedom - A Lifetime Subscription of PureVPN at 88% off. Also, Slashdot's Facebook page has a chat bot now. Message it for stories and more. ×

Submission + - FTC tells Google, Yahoo, Bing, others to better differentiate ads in web content (networkworld.com)

coondoggie writes: The FTC this week sent letters to AOL, Ask.com, Bing, Blekko, DuckDuckGo, Google, and Yahoo!, as well as 17 of the most heavily trafficked search engines asking them to do a better job of making clear what is an ad and what isn't when serving up search results. The FTC said the letters offer new "guidance" on the "need for visual cues, labels, or other techniques to effectively distinguish advertisements, in order to avoid misleading consumers, and it makes recommendations for ensuring that disclosures commonly used to identify advertising are noticeable and understandable to consumers.
This discussion was created for logged-in users only, but now has been archived. No new comments can be posted.

FTC tells Google, Yahoo, Bing, others to better differentiate ads in web content

Comments Filter:

"Dump the condiments. If we are to be eaten, we don't need to taste good." -- "Visionaries" cartoon

Working...