mattOzan writes: When data centers first opened in the 1990s, the tenants paid for space to plug in their servers with a proviso that electricity would be available. As computing power has soared, so has the need for electricity, turning that relationship on its head: electrical capacity is often the central element of lease agreements, and space is secondary. While lease arrangements are often written in the language of real estate, they are essentially power deals.
Advertising is a valuable economic factor because it is the cheapest
way of selling goods, particularly if the goods are worthless.
-- Sinclair Lewis