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Submission + - Ask Slashdot: How do you sell an Algorithm to Venture Capitalists?

dryriver writes: Dear Slashdotters, We are a 2 man crew who have spent almost 3 years developing a video processing algorithm that "upgrades" the visual quality of digital video footage. We take video footage that is "of average quality" — think an amateur shooting on a cheap digital camcorder or on a smartphone camera — and use various mathematical tricks we have developed to make the footage look better — optically sharper, better lit, more vivid colours, improved contrast, enhanced sense of three-dimensionality and of "being-there realism". — In about a month from now, we will be presenting our algorithm to some venture capitalists. We have the obligatory before-after video demos prepared for this, of course. But there will also be a short PowerPoint presentation where we explain our tech in some detail. Now here is our main question: What, in your opinion, should we — or indeed should we NOT — put in the PowerPoint presentation to impress a Venture Capitalist? Should we talk about how we developed the algorithm at all — what kind of R&D and testing was involved? Should we try to walk the VCs through how our algorithm works under the hood — simplified a bit for a "non-engineer" audience of course? Or should we stick to talking about market potential, marketing strategy & money-related stuff only? If you were in our shoes — presenting a digital video-quality improvement technology to professional VCs — what would and would you not put in your PowerPoint? Any advice on this from Slashdotters with some experience would be most welcome!
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Ask Slashdot: How do you sell an Algorithm to Venture Capitalists?

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