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Samsung Caught (Again) Using DSLR Photo To Advertise Smartphone Camera (theverge.com) 60

An anonymous reader writes: Over at DIYPhotography (which we spotted via Daring Fireball), writer and photographer Dunja Djudjic says that she caught Samsung Malaysia using one of her photos to advertise the portrait mode capabilities of the Galaxy A8 Star, a midrange phone that came out over the summer. Djudjic suspects that Samsung licensed the picture from her through the photo site EyeEm, so payment isn't necessarily a problem. But Djudjic does say that the photo wasn't taken with an A8 Star. Instead, it was taken with an (unnamed) DSLR she owns.

Samsung doesn't state outright that the photo was taken on the A8 Star, but it's certainly implied by the page it's on, which is meant to illustrate the phone's capabilities. The page doesn't note that the images are simulated, and after showing Djudjic's photo, it proceeds to show the A8's dual rear cameras, implying a connection.

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Samsung Caught (Again) Using DSLR Photo To Advertise Smartphone Camera

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  • by moehoward ( 668736 ) on Wednesday December 05, 2018 @12:58PM (#57753302)
    ....to laugh at this story being on Slashdot. And the Big Mac you buy looks like the one you saw on TV? It is advertising, people. Sheesh.
    • by G00F ( 241765 )

      Or the graphics on a shiny new PC game from the 80's and 90's right?

  • An advertiser would NEVER EVER create a misleading ad!!!!!

    • I'm waiting for the first honest advertisement. "An adequate product for adequate people."

      • Sounds like a Dudley Moore movie dealing with extreme truth in advertising I seem to recall from the late 80s or early 90s. Can't be arsed to go look it up right now; so don't remember the name.

        • The movie was " Crazy People".
          Volvo, they're boxy. But safe!
          • And now that I have read up on it, I understand why I never heard anything about it after the one time I ever saw the trailer. Looks like it was in the same league as Arthur II: On the Rocks, aka we speak not of it.

      • by PPH ( 736903 )

        I think this [youtube.com] might be the last one.

  • by 93 Escort Wagon ( 326346 ) on Wednesday December 05, 2018 @01:07PM (#57753378)

    This phone camera is so advanced, its reflection looks like a Nikon D850!!

  • Off topic, but that is a cool picture
  • The page doesn't note that the images are simulated, and after showing Djudjic's photo, it proceeds to show the A8's dual rear cameras, implying a connection.

    Actually, it does (at least now):

    * All specifications and descriptions provided herein may be different from the actual specifications and descriptions for the product. Samsung reserves the right to make changes to this web page and the product described herein, at anytime, without obligation on Samsung to provide notification of such change. All functionality, features, specifications, GUI and other product information provided in this web page including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation. The contents within the screen are simulated images and are for demonstration purposes only.
    * All images simulated for illustrative purposes.

    But does it really matter? Even if they were real images, they'll have been made under ideal lighting conditions and hand picked from hundreds if not thousands of images so don't reflect real-world conditions. And this ad campaign was likely put together before the phone was available to take any photos let alone to go out and do enough photo shoots to find suitable images.

    If you want to see how it does in real-world conditions, wait for the independent review sites to revie

    • by twdorris ( 29395 )

      But does it really matter? Even if they were real images, they'll have been made under ideal lighting conditions and hand picked from hundreds if not thousands of images so don't reflect real-world conditions.

      This. This hits the nail on the head and ends all further discussion. It *really* doesn't matter here. Nit-picking over disclaimers when you already know perfectly well that they're going to produce better looking pictures than you'll ever be able to regardless of whether they actually use the phone camera or not is kinda silly.

  • by beckett ( 27524 ) on Wednesday December 05, 2018 @05:13PM (#57755134) Homepage Journal

    Instead, it was taken with an (unnamed) DSLR she owns.

    The image in TFA is meant to illustrate samsung's supposed shallow depth of field. Which lens did she use? what focal distance is the subject? what is the aperture setting?

    In this situation the lens parameters are more informative than the name/model of a DSLR.

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