Google Signs $900m MySpace Deal

deadmantyping writes "Google has signed a $900m deal with Fox to provide search capabilities for Fox sites, the most noteworthy of which is MySpace. This deal does not include FoxSports.com, which already has a deal with MSN. Google claims that 'MySpace was an important site to be involved with given its rapid popularity growth.' Google also signed a deal with MTV earlier in the week."

It's not a Myspace.com deal...

[IANAAC]

It's a News Corp deal.

It would be nice if the headline were less... sensationalist.

Re:Myspace taking over......

[bcat24]

Is that URL from the trailer? Googling "talladega nights" gets me to this Sony Pictures page [sonypictures.com], with no MySpace hits in the first few pages of results.

Clarification :: Google paid, not was paid

[LordOfTheNoobs]

"Under the terms of the agreement, Google will be obligated to make guaranteed minimum revenue share payments to Fox Interactive Media of $900 million based on Fox achieving certain traffic and other commitments"

Requote from the Register [theregister.co.uk] article pertaining.

Google paid News Corp to be the sole advertiser. Not News Corp paid Google to provide search.

Thank you, that is all...

Re:Someone has to say it.

[rbarreira]

The ????? being people clicking on the ads.

Re:Myspace taking over......

[Caiwyn]

Good insight. In other words, it's the ultimate in viral marketing. I work for a marketing agency (though I'm not in marketing myself) and "viral" is what everybody wets themselves over in this business. If you can get word-of-mouth to spread, it's basically free advertising. If your ad is good enough that people want to see it, interact with it, and be a part of it, then you spend less time and money taking your message to consumers -- they come to you. MySpace was practically made for this; it's an easy way for people to find you on their own, and an easy way for them to spread the word about you.