Best Marketing Account Intelligence Software for Qualified

Marketo Engage is part of Adobe Experience Cloud and is a complete solution that allows B2B marketers to manage leads and transform customer experiences through engaging with customers at every stage of complex buying journeys. Marketo Engage supports both account-based and demand-based marketing strategies. It combines sales and marketing to create personalized experiences, optimize content and measure business impact across all channels, from acquisition to advocacy. Rich behavioral data, built in intelligence, and sophisticated flow flows can be used to identify, engage, & accelerate your best opportunities. To deliver consistent and relevant experiences every time, you can use A/B testing, predictive content, and personalization. Reach buyers and prospects across all channels, including email, display and mobile, social media, search and offline. Deliver timely and engaging experiences. Optimize your marketing impact by understanding, proving, and optimizing it.

Data to power your entire company. Clearbit is your marketing data engine for all customer interactions. Get to know your customers and identify potential prospects. Personalize every sales and marketing interaction. Our proprietary real-time lookups provide accurate, fresh data. You can then immediately act on any new information with sales alerts and job change notifications. You can access company information such as employee count, technology used, industry classification, and employee details such as role, seniority, job change notifications, right from your computer. Our machine learning algorithms and our data set will give you all the information you need in order to convert leads and grow your company. You can get the right data straight into the tools that you already use. Clearbit was built from the ground up to seamlessly integrate into your existing stack. This will provide seamless data across sales, marketing, analytics, and other departments.

ZoomInfo is a leading business intelligence platform that provides companies with comprehensive data and insights about businesses, professionals, and market trends. It helps organizations streamline their sales, marketing, and recruitment efforts by offering detailed profiles, contact information, and firmographics for millions of companies and decision-makers. ZoomInfo leverages AI-driven analytics and data mining to deliver actionable insights, helping businesses identify new opportunities, optimize outreach, and make informed decisions. With tools for lead generation, account management, and sales prospecting, ZoomInfo is widely used by sales and marketing teams to accelerate growth, improve targeting, and enhance customer engagement.

6sense Revenue AI™, eliminates guesswork and provides the data and visibility your revenue team needs to create and convert high quality pipelines into revenue. 6sense Revenue AI™, which eliminates the time-consuming, expensive guesswork that has plagued B2B revenue departments for decades, drives predictable revenue growth. Maximize every digital investment. Illuminate hidden buyer behavior. Analyze millions upon millions of data points to uncover in-market accounts. You can drive the right action at every moment, across all channels. Many companies want what your offer, but martech systems aren't able to accurately detect buyer interest. The Dark Funnel™ is where this vital, hidden data is kept. 6sense analyzes and illuminates these insights. Automate prospect follow-up with AI-powered conversational email. Sales and marketers can create personalized emails with AI-powered 6sense® Conversational Email to convert prospects into sales meetings.

Demandbase offers AI-powered ad campaigns. Demandbase is the first Account-Based marketing platform specifically designed for B2B. It allows you to seamlessly execute Account-Based Market across your entire funnel. With signals that go beyond traditional firmographic data, such as product usage, budget, investments, and interests, you can create a target list of companies interested. Find internal stakeholders in target accounts across the Web. Personalized messages and advertising that address their specific needs and pain points will increase interest. Your website should provide a unique experience for every visitor, including headlines, site content, visuals, call-to-actions and downloadable assets. Sales can close deals by using insights that personalize outreach and maximize quality of conversations with customers.