Compare Microsoft Dynamics 365 Marketing vs. Optimiser

The Comarch Loyalty Marketing Platform is an innovative solution created to elevate customer loyalty and engagement through dynamic loyalty programs. Designed for businesses across various sectors, this platform enables organizations to cultivate stronger connections with their customers by leveraging data insights and automation. With the Comarch platform, companies can create targeted campaigns that resonate with individual preferences, fostering increased customer retention and brand allegiance. Key functionalities include marketing automation for efficient campaign management, pre-configured customer journeys that ensure smooth interactions, and advanced personalization tools that cater to unique customer behaviors. Furthermore, the platform uses AI-driven analytics to provide deep insights into customer trends. Additional features, such as fraud detection and customizable rewards systems, empower companies to deliver meaningful incentives that encourage repeat business. With 30 years of expertise in executing the most complex loyalty initiatives, Comarch supports some of the world’s most recognized brands, such as Auchan, BP, Carrefour, Heathrow Airport, JetBlue Airlines, Galeries Lafayette, and True Digital.

Admiral, an Inc 5000 company, helps online news and media publishers grow visitor relationships and revenue. Admiral’s Visitor Relationship Management (VRM) platform combines marketing automation, AI, personalization, and an engagement layer to deliver the right offer, at the right time, at every visitor touchpoint. Admiral is 100% performance-based, so publishers have guaranteed net revenue gain. Admiral VRM delivers: -Increased revenue via the industry's best adblock recovery tool. -Offer and grow paid subscriptions and donation campaigns -Authenticate users via managed registration wall, user accounts, and first-party data sets, -Grow email newsletter signups, social media follows, and app downloads, -Admiral is a GDPR and CCPA compliant Consent Management Platform (CMP). Admiral’s platform offers analytics dashboards, journey builders, and visitor segmentation/ targeting. Admiral offers a free tag for any publishers to add to their site, it only take 5 minutes. Publishers have immediate access to analytics to view revenue potential. Modules can be easily turned on with no code; implementation is dev-light and quick. Admiral’s dedicated Customer Love account managers help publishers reach visitor revenue objectives

Virtuous is the only responsive fundraising platform that enables nonprofits to build stronger donor relationships and increase their impact with confidence. Virtuous can help you unify and empower your team to achieve your goals. The world in which you fundraise has changed. Virtuous is your growth partner in the new normal. We unify your fundraising, marketing and donor development activities, eliminate redundant back-office tasks, provide insights and signals, and help you deliver dynamic donor experiences at scale. All the features you would expect from a solid CRM, plus data insights that will help you build deeper donor relationships. Email marketing, mail segmentation and campaign tools are all part of a robust CRM that increases engagement. Data-driven donor insights powered from wealth, social media engagement, location, and any other data to help listen to constituents at large.

HubSpot is an AI-powered customer platform with all the software, integrations, and resources you need to connect your marketing, sales, and customer service. HubSpot's connected platform enables you to grow your business faster by focusing on what matters most: your customers. HubSpot CRM is more than just a tool. It's the lifeblood of your business. Our CRM is the ultimate solution to empower your team to create deeper customer relationships. It transforms how you interact with your clients. It offers a seamless integrated platform for sales and marketing, as well as customer service. HubSpot CRM gives you unparalleled insight into your customer interactions. It's all organized in a simple, intuitive dashboard that will increase the efficiency of your team. Our platform is designed to grow with your business, providing scalable solutions to adapt to changing business needs. HubSpot CRM also offers a robust, free version that is packed with essential features. This makes it the ideal choice for ambitious businesses. HubSpot CRM is the future of customer management. Every interaction with customers is an opportunity to grow. Get a demo to learn about our premium software, or get started with our full suite of free tool.

EngageBay, a simple, affordable and integrated marketing, sales, and service automation platform, comes with free CRM. It was created to help small businesses and startups grow. The marketing automation suite allows you to save time, nurture your audience, and automate repetitive, manual tasks. The free CRM and sales automation allow you to organize all your contacts, track deals, and build your sales pipeline. You can also build lasting customer relationships. Finally, you can provide real-time support to customers with the helpdesk and live chat features. In minutes, track, prioritize, and resolve customer support tickets.

Shape Software's purpose-built sales and marketing automation software empowers you to manage all aspects of your business from one platform. The cloud-based software from Shape offers many tools to help you manage and automate your online marketing, promotions via text, email and digital marketing ads, capture leads from online sources, nurture prospects and customers and project manage your day. You can also offer customers a secure portal to streamline your intake processes, systematically score leads with ShapeIQ, and run detailed custom reporting. Start growing your revenue with Shape's flexible suite of services today.

Clear C2 understands that every company has different business needs. C2CRM was designed to allow you to select the functions that you require. Our CRM system is cost-effective and will grow with your company. C2CRM comprises four modules that can be combined to create a complete CRM solution: Customer Service, Sales Automation, and Marketing Automation. Our core module, the C2CRM Relationship Management module, is the basis of our solution. It contains all the logic required to manage your business relationships. With built-in dashboards and reports, you can see 360 degrees of your accounts, contacts, activity, and workflow automation.

Riddle offers an online platform that enables users to craft interactive content like quizzes, surveys, personality tests, prediction games, and leaderboards. Create content on our platform and seamlessly embed it into your website. Our mission? To boost engagement, generate leads, segment your audience, and monetize content—all with full GDPR compliance. #### What does Riddle provide? We help our clients tackle the following challenges: - Enhance user engagement and increase time spent on your site - Expand ad opportunities and simplify the creation of branded and sponsored content - Collect zero-party data directly from your audience - Generate high-quality leads - Organize competitions and prize draws online and during live events - Gain insights into user behavior and preferences #### Key features include: - Unlimited plans with no restrictions on views, starts, or leads - Tools to create quizzes, surveys, polls, personality assessments, and leaderboards - Easy embedding of content on websites and within apps - Access to 15 different content formats that can be mixed and matched - Secure data collection and storage solutions - Integrations with tracking systems, CRM platforms

Send messages that your customers will read (and take action on). Attentive's AI powered SMS & Email platform helps retailers to ecommerce entrepreneurs engage with customers and drive billions of dollars in revenue. We'll help optimize your marketing program by helping you to target the right audience, measure your most important metrics and optimize your marketing program. With over 100 flexible integrations you can connect seamlessly to the rest your marketing stack. We partner with industry leaders in retail and e-commerce, food & beverages, and media & entertainment. Attentive's AI powered SMS & Email platform will double ROI in just a couple of months. Learn more about the 30-day free trial.

Act! is the leading provider of all-in-one CRM and Marketing Automation solutions that empower small and midsize businesses to market better, sell more, and create customers for life. Act! Premium accommodates all the unique ways you work, not the other way around, and adapts to any business or industry. Act! Premium is available both on-premises (Act! Premium Desktop) and in the cloud (Act! Premium Cloud). Or, you can leverage a hybrid deployment for maximum flexibility! Plus, you’ll never grow out of Act!, because we offer a portfolio of CRM and marketing automation solutions that can fit your needs at any stage.