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Description
AccountBase, a product of GroupM, provides a technology platform based on IP that focuses on the effective management of programmatic B2B strategies and solutions. It allows you to reach crucial decision-makers at your target accounts, ensuring engagement occurs in the most appropriate context and timing. By leveraging media and technology, AccountBase connects businesses with their audience through Programmatic B2B efforts. As a division of GroupM, which stands as the largest media buying and technology conglomerate globally, AccountBase operates without any media ownership, allowing clients to engage on the premium media platforms that are most relevant to their needs. This approach enhances scalability and reach while facilitating page-level keyword targeting, utilizing industry-specific media, and employing AI to trigger digital behaviors. Campaigns can be monitored and adjusted in real-time, providing insights into account intent, relevant content, and optimal sales opportunities. The platform empowers users to engage with various stakeholders, navigate complex and non-linear sales processes, and effectively connect beyond the limitations of privacy regulations, CRM systems, and email boundaries, all while aligning marketing with sales efforts. By concentrating on high-potential accounts, businesses can maximize their return on investment and drive meaningful engagement.
Description
How Agencies Flourish. Explore the self-service programmatic advertising platform favored by the top digital marketers across North America. StackAdapt transcends the typical Demand-Side Platform (DSP) by offering cutting-edge technology backed by a dedicated team that truly comprehends the advertising landscape and the agencies eager to surpass client demands. This is precisely why StackAdapt provides unique advantages: No Monthly Minimums to accommodate the fluctuating nature of brands, campaigns, and market trends. Additionally, the expertise from the StackAdapt Creative Studio guarantees optimal performance from your programmatic media mix, paired with exceptional creatives. Furthermore, StackAdapt boasts extensive inventory sources across all channels and devices, making it the leader in native advertising scalability within the industry. With such a robust offering, agencies can confidently navigate the complexities of digital advertising.
API Access
Has API
API Access
Has API
Integrations
ACCEO Retail-1
AgencyAnalytics
Clearboard
Desktop.com
Eyeota
Octane11
Supermetrics
Integrations
ACCEO Retail-1
AgencyAnalytics
Clearboard
Desktop.com
Eyeota
Octane11
Supermetrics
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
AccountBase
Founded
2018
Country
Denmark
Website
www.accountbase.com
Vendor Details
Company Name
StackAdapt
Country
Canada
Website
www.stackadapt.com
Product Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization