It required 13,000 commits, plus over 1,200 merges, Linus wrote in the announcement, adding "On the whole, 4.10 didn't end up as small as it initially looked."
These roles were all touted as far more involved than the mere celebrity pitchman: The artists promised, to varying degrees, to dive into the business. But in all of these cases, the strategy failed. At Backchannel, Jessi Hempel dives into why that is, and how big names in entertainment are now finding other ways to harness the momentum of tech.
Lady Gaga left Polaroid in less than a year after "collaborating" on video camera sunglasses that offered playback through LCD lenses. While they weren't popular, this article argues most of these tech companies "faced structural business issues too significant to be addressed through celebrity branding and artistic energy." One digital ad agency even tells the site that "It's always been a flawed strategy," and calls the hiring of a celebrity "a press cycle hack."
But Microsoft was also hovering around outside the stadium, pushing the concept of "social autographs" (digital signatures drawn onto images) with their Surface tablets. Intel ran ads during the game touting their 360-degree replay technology. Besides the usual game-day ads for beer, there were also several for videogames -- Arnold Schwarzenegger endorsed Mobile Strike, and a reality TV show parody suddenly turned into an ad for World of Tanks. So is technology subtly changing the culture of the Super Bowl -- or is the Super Bowl turning into a massive pageant of technology?
Are any Slashdot readers even watching the Super Bowl? All I know is the Bay Area Newsgroup reported that a Silicon Valley engineer ultimately earns more over their lifetime than the average NFL football player.
That's equal to more than 22 patents a day generated by its researchers, engineers and designers, with more than a third of the patents relating to AI, cognitive computing and cloud computing alone. IBM is betting big on cloud and other services, having spun off its hardware units like servers and PCs to Lenovo. The other nine companies in the top ten list of 2016 US patent recipients consist of: Samsung electronics (with 5,518 patents), Canon (3,665), Qualcomm (2,897), Google (2,835), Intel (2,784), LG Electronics (2,428), Microsoft (2,398), Taiwan Semiconductor Manufacturing Co. (2,288) and Sony (2,181).