It's four hundred dollars.
Popular culture is popular because it appeals to the most people.
Geek culture is geeky because it appeals to the IQ 120+ crowd.
A large percentage of the population will never get geek culture, so it will never be popular.
So instead of having kids, it's considered rolling an alt?
...can't be too far behind. Focus on a memory, figure out where it's stored, burn it away. With, uh....ultrasound, or something.