No idea what "Qwikster" does. Burn money quickly? I forgot to mention the king of those awful names: Accenture. The only way I can ever remember that is to google Anderson Consulting, which pulls up the name-change story. OK.. had to look up Qwikster... it was apparently a failed initiative by Netflix. BTW, Netflix is a great name. It practically sums up their whole business model, right there in the name. It makes sense. It's easy to remember and pronounce. It sounds like English, not a Yoga chant. If Netflix had been named in 1999, it'd be Vidato... OK... googling... LOL, some furniture company in Europe uses that.