I think it's more that they can't afford to have something go wrong because they know the press will rip them apart. This will cause hundreds of shit journalists to delete the sensational clickbait articles they were working on, and gives huge cred. to their quality.
If a seatbelt in a Toyota comes apart, nobody gives a shit, and you couldn't pay a reporter to make a story about it. Is there some name for this type of "quality curse", similar to what Apple has?