Do we really need a story about ham radio after every disaster?
Yes, because its an efficient indicator of the immediate scope and nature of a disaster. if the most critical and arguably resillient communications systems have finally failed, Ham is your red-flag indicator that the situation is dire.
I'm sure it's being used, but not to the extent of official radio communication.
Thats exactly the point. Ham is being used because Official or commerical communications systems are either damaged, destroyed, or overwhelmed beyond inteded or effective capacity. If you're in the united states the equivalent official communication would be the Emergency Alert System over a VHF repeater, if ones still standing. If not, Hams take everything from presidential to local law enforcement messages to where they need to go in a structured, orderly manner.
"People communicating by any means possible," is not news.
People communicating by any means possible is a normal society with twitter, cellphones, and wifi. People reliant upon analog and digital communication outside thestructure of a commercial ecosystem and in lieu of direct government correspondance is news. Ham operators build and run antennas, configure messaging relay and repeater systems, repair existing infrastructure, assist in dispatching emergency services and handle every communication thats needed in an emergency from local to state and even international SOS for emergency assistance. The point is when you're now reliant on Ham in any context to assist in a rescue effort, the outlook for existing infrastructure is very bad.