No. He is not "transmitting money". He is selling physical bitcoin tokens.
Collectible commemorative coins that have things printed on them such as "1 Bitcoin".
These tokens have artistic features such as gold plaining, or construction with fine silver.
The coins have a public key / QR code printed on them of a bitcoin wallet that has the specified number of coins, and a tamper-evident seal. Inside the seal is a piece of paper with the corresponding private key.
However, the bitcoin amount that had been spent to the wallet whose private key is included --- are Bitcoins, not dollars.
An intangible asset like warcraft gold; not money like US dollars.