Worse yet is the fact that, in academic publications, it's not the opinion of the authors that matters, nor is it, to a lessor extent, the opinion of the authors peers in that discipline that matters either. As others her have pointed out, publication is important for two reasons beyond the academic consideration of advancing the field. Being published in say Nature, matters for tenure and grant applications as well. It's the presitige of the publication of non-academics in the academic field that matters for those issues. You not only have to convince Professor Steamhead of the integrity of your Open publication, but convince the Dean of Steamology that a) Example Journal is as good prestige wise as Nature and b) This fact is already well established in that field, so all the other deans and grant board chairmen know this too.,/i>
THAT is the hard thing to establish, the near universal understanding and presumption that new and shiny Open Journal for Steamology is just as good as Proceedings of the Royal Society for Steamology which has been publishing for over 80 years.