In 2008, MMS made up just 2.5 percent of all messages sent from phones worldwide, meaning about 97.5 percent were SMS text messages, according to ABI Research. ABI expects the MMS share to grow to just 4.5 percent by 2014.
However, the carrier's fears in one respect may have been justified, says ABI analyst Dan Shey: 'Interoperability between carriers has always been an issue, and that's why MMS usage hasn't really taken off.'"
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