Companies set a suggested retail price in each market to maximize profit. (It depends on thngs like elasticity, incomes, availability of substitutes, etc.). You can't blame them for trying to make money.
If you really want to save money you can always find a better deal on something, from so called grey markets, etc. But there is nearly always a trade off in your time, or lack of warranty, or some other factor. It reminds me of when I used to buy "international editions" of textbooks from Singapore. They were much cheaper than the books in our college bookstore, but I had to spend time finding them online and sometimes the homework problems would be different and I'd get screwed.
Everyone--retailers, wholesalers, and consumers--is just finding their own trade-off to try to maximize their own utility. Basic Economics.