What is it about a some iPhone users that makes them think that the general rule of lending and new product pricing doesn't apply to them? When a new product comes out, its costs more. Borrowing at interest or signing payment contracts sometimes offsets that new product price so you an get that new product smell. Getting it at new user price requires a two year contract, and a new customer opp for ATNT. When a new car comes out, you can get 5000 back for signing a 60 month lease to 8% interest. It happens with every manufacturer and every new product, period.
Instead of wasting time iWhining about it, why not look at the monarchy subscribed to when you buy a closed phone, from a single service provider, with a limited (selective) development platform, with a single outlet for purchasing things? Shouldn't this be more concern then most shiny thing in the room?