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Comment: Potential MS Tactics (& Strategic drawbacks) (Score 2) 146

by neibwe (#46243997) Attached to: Nokia Turns To Android To Regain Share In Emerging Markets

Short Term:
- Start by making near stock (all Google app.) phone.
- Raise patent licensing fees for all Android phone makers other than MS/Nokia.
- Use cost advantage + internal Exchange/Office interoperability to grow userbase of consumers and businesspeople respectively; make MSNokia _THE_ brand to get for users that concurrently like Android & MS Windows.
- Start user conversions by first running MS apps alongside Google ones and giving incentives {free MS docs, Exchange, web storage, MS Live single sign on.}

Long term:
- Wholesale replacement of all Google apps.
- Integrate maps to gain data collection. Nokia already had mapping dept. that MS bought earlier.
- Bing (Cortana???) voice search for greater user base & data mining.
- Increase MS patent fee on other Android OEMs.
- Sell license to MSNokia "Android" at sweetheart price.
- Use market share to introduce & push new MS specific features/products.

I'd like to imagine there will be heavy growth in augmented reality; the above tactics could ostensibly help MS capture a signfiicant smartphone user base , but strategically may leave market wide open for Apple/Google/Samsung to gain first mover advantage in emergent non-phone continuously/immersively-networked consumer field...
-- The Walter Gretsky quote "skate where the puck's going, not where it's been" would be partially applicable in that case leaving MS playing catchup WRT creating, integrating, and tuning new communication/computing usage modalities. If MS focus must be split between native MS os phone, Nokia Android, and emergent markets; the combinatorial use cases could result in significant user-experience consistency issues along with QA & time-to-market headaches for MSNokia product management.

The Media

AP Considers Making Content Require Payment 425

Posted by ScuttleMonkey
from the you-see-there-is-this-thing-called-web-2.0 dept.
TechDirt is reporting that the Associated Press is poised to be the next in a long line of news organizations to completely bungle their online distribution methods by making their content require payment. While this wouldn't happen for a while due to deals with others, like Google, to distribute AP content for free, even considering this is a massive step in the wrong direction. "Also, I know we point this out every time some clueless news exec claims that users need to pay, but it's worth mentioning again: nowhere do they discuss why people should want to pay. Nowhere do they explain what extra value they're adding that will make people pay. Instead, they think that if they put up a paywall, people will magically pay -- even though the paywall itself is what takes away much of the value by making it harder for people to do what they want with the news: to spread it, to comment on it, to participate in the story. Until newspaper execs figure this out, they're only going to keep making things worse."
Programming

(Useful) Stupid Regex Tricks? 516

Posted by ScuttleMonkey
from the hope-you-like-reading-lots-of-random-characters dept.
careysb writes to mention that in the same vein as '*nix tricks' and 'VIM tricks', it would be nice to see one on regular expressions and the programs that use them. What amazingly cool tricks have people discovered with respect to regular expressions in everyday life as a developer or power user?"

Is Web 2.0 the Advent of the Post-Modern Internet? 175

Posted by Zonk
from the totally-art dept.
jg21 writes "Web 2.0 Journal has an essay on 'The Post-Modern Rhetoric of High Technology' in which the author contends that Web 2.0 is nothing less than 'the advent of the Post-Modern Internet. Will Web 2.0 be a revolution or a mere rebellion?" From the article: "Web 2.0 can take two distinct directions, and it is perhaps the rhetoric of it all that will define the path. Web 2.0 can be the French Revolution of Technology or it can be the American Revolution of Technology. Joseph Schumpeter's winds of creative destruction are blowing especially hard in the Internet technology world today, with remarkable improvements to our daily lives. But these winds can blow too hard too often, and an even older economic law, the Law of Diminishing Returns, begins to take over. Our wild-eyed radical phase must ultimately give way to some replacement. We cannot permanently be the rebels."

Apple Sics Lawyers on SomethingAwful 512

Posted by ScuttleMonkey
from the rabid-lawyers dept.
bheer writes "Apple has sent a threatening letter to SomethingAwful about a post in its forums that describes how to fix the overheating in some MacBook Pros by applying thermal paste properly, according to a post on Gizmodo. The post includes a brief excerpt from Apple's Service Source Manual which Apple wants removed. Gizmodo continues: 'the real problem [is] that the image shows the extremely sloppy manufacturing process that is causing the MacBook Pro to run at temperatures as high as a 95 degrees Celcius under full load.'"

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