The reason that universities keep raising tuition costs is because of the abundant number of loans out there and students using them to pay for tuition costs. If those heavily subsidized loans dried up, tuition would eventually come back down. Students couldn't get loans, and couldn't pay the prices and the number of students going to school would slow down and universities would start to feel the hit. When there is a basically infinite supply of cheap money (government loans), then there is ZERO reason for universities to lower tuition. In fact, they would be stupid to do so.