Please create an account to participate in the Slashdot moderation system


Forgot your password?
Slashdot Deals: Cyber Monday Sale! Courses ranging from coding to project management - all eLearning deals 25% off with coupon code "CYBERMONDAY25". ×

Steak-Scented Billboard Entices Drivers Screenshot-sm 282

In addition to car exhaust and road grime, travelers along Highway 150 in North Carolina can now enjoy the smell of a barbecue thanks to a new billboard. The work of ScentAir, which provides custom scents for businesses, the advertisement for a local grocer emits the smell of charcoal and black pepper over the highway. "Marketing director Murray Dameron said the beef scent was emitted by a high-powered fan at the bottom of the billboard that blows air over cartridges loaded with BBQ fragrance oil. 'It smells like grilled meat with a nice pepper rub on it,' he explained."

On the Internet, nobody knows you're a dog. -- Cartoon caption