"Several people I know in the mid-Atlantic region have been ordering generators and stocking up on flashlight batteries and easy-to-prepare foods."
Emergency supplies are always on site, including satellite phones (for some reason the idiots in charge think they'll work in a hurricane) and generators undergo monthly testing.
"Are you in the projected path of the storm?"
"If so, have you taken any steps to prepare for it? (Are you doing off-site backup? Taking yourself off-site?)"
Automatic nightly incremental backups to a server that is automatically backed up to SAN, which has an off site mirror. Combine that with good vendor response times, and you're set.